Help turn big data into real opportunities

Understand aspects of your eCommerce business, from how web page activities impact conversion rates to finding friction points in the purchasing process. Give your teams the info they need to help take action and drive purchases.

Optimize Your sales performance

Looker provides eCommerce business intelligence solutions that can provide valuable insights and help allow you obtain a better understanding of your promotional cycles. Highlight breakdowns across demand stages. Find pain points on the path to purchase and, ultimately, help maximize profits.

Help identify eCommerce trends

How can you stay on top of trends if you have no data about what’s trending? You can use eCommerce data analytics to learn more about brand performance by category, analyze product availability, identify gaps in supply chain efficiency, and decrease unnecessary expenditures.

Know your customers

Learn more about your customers so that you can give them more of what they want and help increase your revenue in the process. With analytics software for ecommerce businesses, you can track customer behavior, identify which customers are valuable, and gain insight into shopping cart behavior.

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Upgrade your eCommerce analytics

Businesses now can have access to more data than ever before thanks to eCommerce data analytics. Looker comes equipped with powerful tools that help discover profitable insights and create opportunities to grow your business.

ecommerce analytics dashboard

eCommerce analysis

  • Track eCommerce KPIs: From revenue, to shopping cart abandonment, to conversion rates and life customer values, your Key Performance Indicators can be easy to measure and track
  • Help optimize sales performance: Our eCommerce business analytics tools can help boost online sales by using predictive modeling to identify consumer trends and update prices based on supply and demand
  • Sequencing transactions: Having the ability to organize customer behavior data is invaluable to your business. That’s why our analytics help you to sequence customer transactions in order to focus on the big picture

Category & brand management

  • Category performance: As a prominent feature on our analytics dashboard, you can identify top performers in product categories and use it to your advantage to help make savvier purchasing decisions
  • Maximize profitability: BI data can be used to inform your decisions about which promotions to run (and when), how to make marketing choices based on geolocation, and when to take items off the shelves and into your online store, helping maximize your profits
  • Improve inventory management: Help make more efficient purchasing decisions with real time insights on how your inventory is performing to make sure high-demand products don't run out of stock
  • Alerting: Set up custom rules to receive email alerts when top-performing products need to be restocked
category management dashboard
customer analytics dashboard

Customer trends & behavior

  • Customer profiles: Help customers create a profile to learn about their shopping habits, their order history, and their preferences
  • User loyalty: Access user behavior data to help discover more about what encourages your customers to make buying decisions
  • Repeat purchase patterns: Compare and contrast the behavior of one-time buyers vs. your customers in order figure out new promotions and marketing tactics to help drive more business

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Love your analytics

Business intelligence, big data analytics, or a 360° view of your customers. Whatever you need, Looker can help. Talk to our data experts.

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