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User Behavior Analytics by Braze

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The Braze Currents User Behavior Block comes pre-loaded with Views, Models, Explores and Visualizations for Braze customers using Currents, with a focus on User Behavior event types. The current version of this block analyzes daily and weekly retention.

This Block uses events from the User Behavior category of Braze’s Currents product, a data streaming export that allows for granular exploration of event-level data. We provide pre-built Dashboards and Explores so you can easily view and leverage Currents data for your specific use case.

Analyses possible with this Block include:

  • Retention analysis
  • Session segmentation by OS and Platform
  • Purchase behavior monitoring
  • Top custom event types
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