Doubleclick offers the ability to create and deploy optimized digital advertising at scale. Google’s Block for Doubleclick provides comprehensive analytics for the advertising service.

Assembled by the experts at Google, this Block leverages their internal understanding and expertise of the Doubleclick platform. Impressions, conversions, and revenue generation are all easily compared across devices, types of marketing campaign, and any customer cohort. The Block ties this information with user-level data and to help organizations fully understand the returns on their marketing efforts across their new and existing customer bases. Since this Block is in Looker, all analytics and data points are drillable down the the row level, so your users can explore all of the data in full detail.

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