Campaign Attribution for Salesforce

See the code

Many elements contribute to a campaign’s success, and it pays to know which factors are driving a winning campaign. Campaign attribution in Salesforce allows you to identify and dig into the campaigns that are driving revenue and contributing to deals.

Attributing value to your campaigns can be difficult and time consuming. Instead, get started analyzing campaign performance quickly by using this block to:

  • Identify areas for campaign improvement by getting a complete picture of your sales funnel.
  • Customize funnel and attribution models in order to examine your campaign sales pipeline and track to campaign goals.
  • Refine campaign targets by slicing campaign data by person department or job function, company size, geography, or other person attributes.
  • Conduct more complex analysis such as cohort analysis and conversion rates.
See the code

Related Blocks

Twitter Analytics by Improvado

Instantly view your organic and paid Twitter performance across all your Twitter accounts, tweets and campaigns via...

Retail Sales Forecast by BigSquid

Gain greater confidence in your sales forecasts with Machine Learning and Predictive Analytics. Big Squid’s Retail...

Marketing Attribution by Segment

Attributes revenue to your Facebook and Google marketing campaigns, using your choice of first-touch or last-touch...