Measuring Activity and Engagement

See the Code

directory  -  analytic

Tracking users’ activity and engagement is more than a simple user count like Daily Active Users; it’s about developing a deeper understanding of how customers are interacting with your product.

This Block provides a strong pattern to analyze event data, which can come from Google Analytics, Segment, Snowplow, or a custom event tracking system that stores individual events as rows. This event data can provide a myriad of important business insights. Understand how much time your users are spending in your product and the characteristics of your most engaged customers to refine your online and product experience.

See the Code

Related Blocks

Affinity Analysis

The Looker Block for Affinity Analysis helps users understand how items or events relate to each other.

Creating Custom Cohorts

The Looker Block for Cohorting Users provides valuable insights into the lifetime purchasing patterns of your...

BigQuery Top “N” Aggregate

Top “N” allows users to isolate the top or bottom data points, based on a selected criteria, in a given data set.