Santa Cruz, CA – On Friday, May 1, 2015, Looker’s Founder and CTO, Lloyd Tabb, and Product Marketing Lead, Zach Taylor, will brief BBBT on Looker’s web-based business intelligence platform that brings people and data together, in context.

Looker puts actionable data in the hands of the people who need it most, through a unique data description language called LookML. With LookML, analysts can create and curate custom data experiences — so any employee can explore and utilize the data that’s most relevant to them.

"We are thrilled to participate in this year's BBBT event and share how Looker is helping some of the best and fastest growing companies create data drive cultures," said Mr. Taylor. "As we continue to hone our product-market fit and messaging, the deep industry experience of the BBBT provides a valuable perspective."

"The BI industry has spawned many new, innovative, and exciting companies in the last few years. Looker is definitely one of them," said BBBT Founder, Claudia Imhoff.

"The Looker modeling language (LookerML) promises to make data transformations and complex integration logic into a flexible and reusable metadata layer -- something so needed in all BI environments for analysts and business users to get insights faster and more reliably."

About BBBT
The Boulder Business Intelligence Brain Trust has served the BI industry since 2006. It is a consortium of over 180 industry analysts, experts, and practitioners from around the world. BBBT hosts BI industry vendors who provide extended, interactive briefings, streamed live as webinars exclusively to BBBT members. It's a reciprocal arrangement, the members receive the latest information on current and planned BI tools and technologies, and the vendors get valuable feedback on their offerings, marketing, and messaging.

Looker is the business intelligence (BI) and analytics platform part of the Google Cloud data and analytics suite. Transcending traditional BI, Looker powers data experiences that deliver actionable business insights at the point of decision and infuses data into products and workflows to allow organizations to extract value from data at web-scale. More than 2,000 industry-leading and innovative companies, such as Cisco, Sony, Amazon, Essence, Home Depot and IBM, have trusted Looker to power their data-driven cultures. For more information, visit Looker or Google Cloud and connect with us on LinkedIn, Twitter, Facebook and YouTube.

About Google Cloud
Google Cloud provides organizations with leading infrastructure, platform capabilities and industry solutions. We deliver enterprise-grade cloud solutions that leverage Google’s cutting-edge technology to help companies operate more efficiently and adapt to changing needs, giving customers a foundation for the future. Customers in more than 150 countries turn to Google Cloud as their trusted partner to solve their most critical business problems.

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