The explosion of data collection means that ecommerce data analytics has become ecommerce big data analytics. The rise of super-fast, scalable databases like Amazon Redshift, Snowflake, and Google BigQuery, not to mention the explosion of SQL on Hadoop means that larger and larger data volumes are an everyday challenge for ecommerce business.
But self-service access to all this data is a problem for normal business users, whether they need business intelligence, data discovery, or data visualization. Creating true self service is about building a single source of truth that every employee can rely on, in near-real-time. At the same time, data analysts need tools with power and flexibility that can handle the scale of billions of rows.
Looker is a platform that can bring everyone together:
- Scalable. Query at the speed of your database.
- Empowered. All of your data in one place, for everyone.
- Secure. Flexible data modeling and robust permissions that make IT happy
With Looker, Ecommerce Big Data Analytics can move at the speed of your business. Let us show you how.