Looker is a data analytics platform native to the web that lets you explore your data like you'd explore the internet. Connecting directly to your database, Looker gives you access to your full dataset in real time; wherever you have access to the internet, you have access to your data on any device.
Before Looker, tools like Tableau and Qlik forced you pull data onto your desktop for manipulation and analysis. Pulling data onto your desktop restricts you to subsets of your data, making it impossible to get a complete picture of your data. Further, as different people pull different subsets of data and use different metrics, your analysis gets more and more chaotic and people end up with different answers to the same questions.
Performing data analysis online with Looker empowers everyone to explore your data. At Looker we believe that a democratic data experience fuels creativity and innovation, and we'd like to help you create a data driven culture too. If you're interested in learning more check out our white paper on big data analytics.