"If you tie clear information, compelling outcome and low barriers to adoption, you can drive behavior in your organization. That’s what Looker is helping us do at Hubspot."
Senior Business Intelligence Analyst
Hubspot knew that to be a data-driven organization their entire staff needed to be able to access data. Before Looker, this meant a long line of people asking questions to a few extremely overworked analysts trying to provide answers.
Today, Looker gives everyone at Hubspot the power to follow a hunch and dive deep into data, with the confidence that their findings are supported by facts. By bringing data into every action, Hubspot is ensuring that every decision is a step forward, and that their teams have the right tool to get the answers they need to stay ahead.
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