Looker gave us more than just data accessibility. It provided automation that has really made a big difference.
Product and Analytics
Futureplay is a fast-growing mobile games studio committed to delivering quality gaming experiences while operating efficiently. Since pioneering view-to-play in 2015, they’ve continued to raise the industry standard for delivering exceptional gaming experiences.
Leveraging Google Cloud BigQuery and Looker, Futureplay has gone beyond dashboards to monitor gaming KPIs, and track marketing performance by building custom data experiences, delivering integrated insights into the tools their team already uses and creating data-driven, automated, workflows with bots, integrations, alerts, and more. By leveraging data, in every aspect of their business, the Futureplay team can save time and money, prioritize urgent tasks, and gain the visibility necessary to make better decisions for their players and budgets.
at a glance
Make it easy for everyone in your company to understand exactly what is driving your players to keep coming back. Game developers can see what features are being used, level difficulty, and player lifetime value to enhance their understanding of what players love about their games.
Learn more arrow_forwardBusiness intelligence, big data analytics, or a 360° view of your customers. Whatever you need, Looker can help. Talk to our data experts.
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