Looker Blog : Data Matters

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JOIN 2018 Hackathon

Now more than ever, the accomplishments developers are having on organizations and product users are inspiring future...


Company

Sep 19, 2018

An Analyst’s Guide to Data Virtualization

Imagine that everything you wrote had to be written on a typewriter. Any typos meant getting out the Wite-Out, and...


Tech Talk

Sep 19, 2018

How to Measure Event ROI & Impact

Analyzing offline marketing activities is crucial to understanding the return on investment (ROI) and impact of these...


Data Stories

Sep 12, 2018

Must-Have KPIs for Your Marketing Dashboards

Over the last few years I have really come to appreciate the value of data for driving and aligning what marketing...


Data Stories

Aug 30, 2018

Fantasy Football: Using Data to Guide your Draft Strategy

When it comes to preparing your draft board, it’s important to find value in your picks. Fantasy leagues are rarely...


Data Stories

Aug 28, 2018

For ease of use and speed to insights, Shinesty Chooses...

Shinesty is one of the quirkiest brands on the web. The company sells clothing, costumes and general fun for those...


Data Stories

Aug 21, 2018

JOIN 2018: A Look Inside

On October 9th-11th in San Francisco, the data-driven community will gather to present and discuss trends,...


Company

Aug 16, 2018

7 Questions to Take Your Marketplaces & eCommerce...

Competition as an eCommerce or marketplaces business is fierce. Consumer expectations increase a little with every...


Data Stories

Aug 6, 2018

Women of Data: Anicia Santos, Sales Engineering Manager...

We are very excited to introduce our very own Anicia Santos as the next member of the Women of Data series. Anicia...


Data Stories

Aug 2, 2018

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