Looker Blog : Data Matters

How to Build a Customer Lifetime Value Model

We love our customers at Looker. They’ve been essential to helping us improve our product and services, from fixing...

Generating ROI with Embedded Analytics: 5 Key Takeaways...

At Looker, we are fortunate to work with some of the most innovative and industry-leading companies. Our customers...

Improving Athena + Looker Performance by 380% with Upsolver

Amazon Athena is one of the most widely growing services in the Amazon Cloud, often used as part of a cloud data lake...

Driving Analytics Adoption at ZoomInfo's First Datafest

Not long ago ZoomInfo hosted their first-ever Datafest - a 2.5-day event dedicated to the planning, development,...

Building a Marketing Attribution Model with Segment & Looker

It’s been almost five years since the original launch of the Looker Block for Segment Event Analytics. At that time,...

Security and Privacy Conscious Analytics with Looker +...

One of the things that customers love about Looker is our security model. Looker provides your data analysts and...

A Blueprint of Our Own: Finding Balance and Mental Health...

Most Black people are familiar with the idea that in order to succeed they have to be “twice as good” as White people...

Unleashing Data Insights to your Entire Organisation: Q&A...

In this blog, we talk with Alexandra Sudilovski, Head of BI at Appsflyer. Appsflyer is a rapidly growing SaaS...

How a Looker Certification Will Level Up Your Career

As someone who recently switched job sectors, I had concerns and preconceptions about how I could flourish in a field...

Looker and the Magic Quadrant: A Shift in the Market

The 2020 Gartner Magic Quadrant for Analytics and Business Intelligence (BI) Platforms latest edition published this...

Looker Joins Google Cloud

Today, Google Cloud announced the completion of its acquisition of Looker -- a historic day that begins an exciting...

Women of Data: Áine Dundas, International Marketing Director

For this edition of our Women of Data series, we’re excited to introduce and chat with our very own Áine Dundas!